Annie Chen WMCP®, LUTCF®, FSCP®, BFA™, RICP®, CEPA®

Annie Chen is a financial planner and financial advisor who has been serving clients since 2009. She holds Series 6, 7, 63, and 65 securities licenses, along with Life & Health and Property & Casualty insurance licenses. Annie has also earned multiple professional designations, including WMCP®, LUTCF®, FSCP®, BFA™, RICP®, and CEPA®, reflecting her commitment to comprehensive financial planning, retirement income planning, behavioral finance, insurance planning, and business exit planning.

Before entering the financial services industry, Annie built hands-on experience as a business owner in retail, wholesale, import, and real estate investing. This background gives her a practical understanding of the challenges business owners face — from cash flow pressure and tax concerns to risk management, succession planning, and preparing for the future. She understands that business owners often carry the weight of both their company and their family’s financial security, and she is passionate about helping them create clarity, protection, and long-term direction.

As a mother of two daughters, Annie deeply understands the importance of financial planning for families. She believes planning is not only about numbers, investments, or insurance — it is about helping people protect what matters most, make confident decisions, and build a better life for themselves and the people they love.

Annie’s goal is to become a lifelong resource for her clients, supporting them through every stage of life and business. She provides guidance in areas such as financial planning, retirement planning, insurance protection, investment strategies, business planning, and legacy planning.

Outside of work, Annie is an avid reader and traveler who enjoys exploring different cultures through great food and meaningful experiences. She is fluent in English and Mandarin Chinese and also speaks Fuzhounese, allowing her to connect naturally with clients across cultures and generations.